Your go-to guide for keeping your Kelsey Collective pieces beautiful, season after season.

There’s something truly special about slipping into linen. Its natural breathability, effortless drape, and textural charm are only part of the story. At Kelsey Collective, we craft each garment from high-quality, mid-weight 100% linen that’s made to move with you—and to last.

With just a little TLC, your linen can stay soft, strong, and stylish for years to come. Here’s how to care for your garments the right way, so they love you back for the long haul.

Washing Linen: The Gentle Approach

Linen is naturally durable—but it loves a gentle hand.

Machine Wash or Hand Wash?
Linen can be easily machine washed, preferably on a wool wash or delicate cycle. If you have the time hand washing is always the gentlest method.

For Machine Washing:

• Use a gentle cycle and cold or lukewarm water (up to 30°C). Avoid hot water, which can cause shrinkage.

• Always wash with like colours and never overload the machine—linen loves room to breathe.

• Choose a mild, eco-friendly detergent, free from bleach or brighteners.

• Turn garments inside out to protect the outer fibres and preserve any detailing.

For Hand Washing:

• Fill a basin with lukewarm water and a dash of gentle detergent.

• Soak your linen item for 10–15 minutes, then gently swish it around.

• Avoid wringing or twisting; instead, press water out with a towel.

Drying Linen: Let Nature Do Its Thing

Linen adores fresh air. Drying it naturally helps maintain its integrity and reduces environmental impact.

• Air dry flat or on a padded hanger, out of direct sunlight to prevent colour fading.

• If you must tumble dry, choose a low heat setting and remove the item while it’s still slightly damp to reduce creasing.

Storing Linen: Breathe Easy

Proper storage is key to keeping your linen fresh and fabulous.

• Always store clean. Dirt and body oils can degrade fibres over time.

• Avoid plastic bags or boxes—linen needs to breathe. Opt for cotton garment bags or breathable containers.

• Store in a cool, dry space. Avoid damp or direct sun exposure.

• If folding, refold occasionally to prevent permanent creases.

Linen Love Tips from Kelsey Collective

• Avoid over-washing: Linen becomes softer and more beautiful with time. Unless it's soiled, a simple air-out between wears may be enough.

• Handle stains quickly: Dab (don’t rub!) with cold water and mild soap. Avoid bleach—it weakens the fibres.

• Rotate wears: Give your garments time to rest between wears, especially structured pieces like jackets.

Why It Matters

At Kelsey Collective, every piece is designed to be worn, loved, and passed on—not discarded after a season. Caring for your linen the right way honours the people who made it, the planet we all share, and your own style legacy.

✨ Linen isn’t just a fabric. It’s a philosophy. ✨
And with a little care, yours will only grow softer, more graceful, and more beautiful with age.